George IV joins forces with West London Queer Project to raise money for trans charity

Image above: West London Queer Project contingent at this year’s Pride with Chiswick councillor Ranjit Gill (centre)

WLQP raising money for Mermaids, a charity which helps to support transgender children

The George IV in Chiswick has joined forces with West London Queer Project (WLQP) and Siren Craft Brew to raise money for the Mermaids Charity, one of the UK’s leading LGBTQ+ charities, which specialises in supporting gender variant and transgender youth.

Fifty pence from every sale of Suspended in Rainbows, a 4% ABV pale ale brewed by Siren, will be donated to the charity while stocks last at the George IV. The beer is also be available at the Drayton Court in Ealing.

The pubs have been working closely with WLQP, which organises social events in west London and has regular socials at both.

Fuller’s recently signed the British Beer and Pub Association’s (BPPA) diversity and inclusion charter as part of its commitment to being “#OpenToAll”. The pledge signifies Fuller’s intentions on ensuring its sites are inclusive spaces and taking a zero-tolerance approach to harassment or discrimination of any kind.

Images above: The George IV, Siren Craft Brew

Support pubs have offered “has been fantastic” says WLQP founder

Aubrey Crawley, founder of WLQP, said:

“It’s great to have joined forces with two iconic West London pubs. The support from the teams at The George IV and The Drayton Court has been fantastic.

“They’ve been so helpful in helping WLQP achieve its goal in offering safe spaces for the LGBTQ+ community to socialise in. I can’t wait for the upcoming events we already have scheduled in but I’m also excited to see what more this partnership can bring.

“Fuller’s is an iconic brand, with its heart in West London, so I see more potential for collaboration in the future.”

Ben Bullman, General Manager of The George IV, said:

“I’m delighted that my team and I can support WLQP. It’s so important that there are safe spaces for the LGBTQ+ community and it’s something that is lacking in the local area.

“I think it’s also important to remember that by welcoming one group, we are certainly not turning away anyone else. Pubs are at the heart of their communities, where everyone is welcome and so I’m proud that we can offer a space that brings together people from all walks of life.”

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