Images above: Stayo Kew Gardens apartments, living area
The first of the new apartments around Brentford Community Stadium are now available for use. Stayo, who have been providing serviced apartments for a decade, have a range of apartments for rent on the third and fourth floors of two of the new buildings, available to rent for anything between one night and six months.
The last time I drove along Capital Interchange Way beside the Brentford Fountain leisure centre, enroute for the M4, there were just hoardings masking a massive building site. Now there are several buildings not only completed but already in use. Muaaz Rizvi, Operations Director for Stayo showed me round.
They are aiming for business people primarily, maybe working at Chiswick Business Park or in town for a few days, wanting easy access to Heathrow and the north and south circular as well as a quick commute into central London. They are also targeting football and rugby fans and have already had 100% occupancy on match days.
The stadium is actually in spitting distance, not that that kind of behaviour is tolerated at football matches these days. Away fans, especially those bringing the family, often like to make a weekend of it, exploring what is on offer in the vicinity of the ground. The riverside pubs have already benefited from the corresponding uptick in trade.
The River Thames and Kew Gardens are a short walk away. A bit further in the other direction and visitors will be able to sample the delights of Chiswick High Rd. Good for incoming business people and football fans but also handy for residents’ extended family and friends here for big occasions. Great also for Chiswick’s hospitality businesses.
Images above: Stayo Kew Gardens apartments, bedroom and kitchen / dining area
‘Stayo Kew Gardens’ has 42 apartments available to rent – a mix of one, two and three bedrooms. Studio apartments start from £100, with three bedroom apartments £500 – £600 per night. Rates are flexible according to the season and the length of stay.
They are surprisingly spacious. I had a tour of a one bedroom and a three bedroom and neither felt cramped or poky, as the rooms in other new developments I’ve seen in Brentford have been. Although the windows mostly look out onto a building site at the moment, that will soon change, and many of the apartments have private outside balconies, which add to the sense of space.
“When someone goes away, what we’re trying to offer them is an experience that’s better than a hotel” says Muaaz. “Nowhere is like home but we’ve made sure you have everything you need for a comfortable stay.”
The apartments are nicely furnished and well-equipped in neutral, inoffensive colours, with a few pictures dotted about and lift access from the lobby. The kitchens include crockery and cutlery, a microwave, kettle and toaster as well as cooker, fridge and washing machine. The nearest supermarket is a five-minute walk away at Kew Bridge.
Images above: Stayo Kew Gardens apartments, living room area and bedroom
Unlike a hotel you are expected to do your own cleaning. You will find a pile of freshly laundered towels on the bed, but they will not be whipped away and refreshed the next morning. There is a washing machine and you will also find a hoover for your convenience. (Longer term guests may reach a slightly different arrangement. These things are up for negotiation, says Muaaz).
Stayo also aims to be both welcoming and easy to access. You can pick up the phone and speak to a human being about the booking and there is a concierge available from 8am to 8pm, but equally you could book online and arrive in the middle of the night, punch in your code, access your keys and let yourself in without speaking to a living soul, and without any waiting around.
You may have difficulty finding it at first, as satnavs have yet to catch up with Thomas Layton Way, TW8 OSJ, but for anyone local, it’s on the bend of the cut through on the way to the motorway.
Stayo are offering Chiswick Calendar Club Card members a brilliant 20% off. Ring them on 0203 198 2384 or book online, quoting the promotional code Stayo20.
See the list of apartments available to rent here: stayo.com
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