Sofas direct from manufacturers Saxon available to view in their new Chiswick saleroom

Image above: Sloane sofa by Saxon

We have a new sofa shop in Chiswick, which opened a few weeks ago in premises at 492-496 Chiswick High Road (where Wickes used to be). Saxon Furniture create traditional sofas, handmade to order at their workshop in Bolton. This is the first salesroom they’ve opened away from the factory.

The company, a family firm owned by Robert and Teresa Jolly, have been making sofas in Bolton for 40 years and they still have upholsterers working for them who have been with them from the start.

“They pride themselves in family values, creating a good working environment” their spokeswoman Louise Schofield tells The Chiswick Calendar.

Image above: making a leather sofa at Saxon

Sofas made by traditional craftsmanship

Andy, their most experienced craftsman, trains their new apprentices in-house, teaching them the old, traditional methods of upholstery – their sofas are deep buttoned by hand and the studs at the from of the arms are individually hand stitched, (as opposed to mock studs which are mostly stuck on).

Prices for a three-seater sofa range from £1,400 – £3,500, as customers buying from the Chiswick showroom are effectively buying direct from the manufacturer. We are delighted to say they have joined our Club Card scheme, offering free delivery (worth £69) on production of a Chiswick Calendar Club Card.

Image above: making a leather sofa at Saxon

Why choose Chiswick?

Why have they chosen Chiswick out of all the places they might have decided to locate their first showroom away from the factory?

“After researching possible locations across London for our second showroom, we fell in love with Chiswick” says MD Matt Deighton.

“So much so that we waited almost three years to find the perfect location in Chiswick, passing on other opportunities across London.

“Chiswick has a vibrancy and energy that few high streets and communities can match. When the opportunity came to refurbish the previous Wickes showroom on Chiswick High Road, we immediately knew we’d found our second home”.

Good to know!

Images above: London, Bentley, Claridge sofas

They have a brand new team who have all been up to Bolton to do their training, so they have first-hand experience of what they’re selling.

They offer a 28 day money back guarantee, a 25 year guarantee on the frames, made from beech, sustainably planted in the UK. They offer a two year guarantee for wear and tear on their fabrics, sourced from fabric houses such as Designers Guild.

Images above: Sofas by Saxon showroom at 492-496 Chiswick High Road

Read more stories on The Chiswick Calendar

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